As we reflect on the past year, we say a heartfelt goodbye to an incredible part of our Faster Britain journey: the branded bus. This rolling ambassador for better business broadband traversed the country, visiting towns, cities, and business parks, bringing our mission directly to the people who matter most—business owners.
The Faster Britain bus wasn’t just a vehicle; it was a conversation starter. Equipped with interactive displays, knowledgeable team members, and our signature branding, the bus helped us educate businesses on the importance of high-speed, reliable connectivity. It became a symbol of our commitment to empowering businesses across the UK with the tools they need to thrive in a digital-first world.
Over the months, we met hundreds of business owners, answered countless questions about connectivity, and left a trail of new broadband believers in our wake. The bus allowed us to connect with communities in a way that few other campaigns could, offering a personal touch in an increasingly digital landscape.
But as with all journeys, this one has reached its destination. While the bus might no longer be on the road, the lessons we’ve learned and the relationships we’ve built will continue to drive Faster Britain forward.
While the bus has now completed its journey, the legacy it leaves behind is one of innovation, engagement, and connection. From partner feedback to customer testimonials, it’s clear the Faster Britain Bus made an unforgettable impact.
Thank you to everyone who hopped on board, asked questions, and shared your stories with us. The Faster Britain bus might be parking for the final time, but our mission to bring better business broadband to the UK is far from over.
Stay tuned for our next chapter—there’s much more to come!
